VitrA at the Installer Show 2023

VitrA Bathrooms has announced its debut at this year’s Installer Show with a striking and entertaining stand and supporting the Bathroom Manufacturers Association (BMA) theatre.

VitrA Bathrooms UK is one of the fastest-growing bathroom brands in the UK.  The company has unveiled its plans to be at The Installer Show, NEC Birmingham, at the end of the month with a stand jam-packed with industry experts, product innovation and fun!

Senior Channel Marketing Executive Lucy Holland Explains, “We are excited to be exhibiting at the UK’s largest event for professionals in heat, water, air, and energy technology. We have created an exhibition area that showcases our comprehensive range of feature-rich and cost-efficient behind-the-wall solutions, including our new frames and concealed cisterns – all in an informative and engaging way.”

Bathroom installers visiting the stand will not only get hands-on with the new VitrA frames and concealed cisterns, which are arguably one of the easiest to install on the market but can also learn more about VitrA’s award-winning V-Care Smart shower toilets as well as VitrA Aquacare WCs that provides toileting with the convenience of a built-in bidet. Additional product highlights include the Vitrus frame, which provides the perfect retrofit solution for wall-hanging WCs, and the striking Origin brassware collection.

Complementing the product launches, VitrA has included a basketball court on the stand, with a toilet seat basketball hoop!    Anyone shooting three hoops can try and crack a safe containing a pizza oven from Ooni – the Fyra 12, with basketballs on offer whether the safe is cracked or not!

Plumbing influencer James Lawrence, the lead reviewer and advice guru from Plumberparts, is on the stand on Tuesday and Wednesday. At the show, he will participate in VitrA’s industry survey, where every participant will receive an extra mini gift.

Lucy concludes, “No matter the market our visitors operate in, we have a solution for all things bathroom, designed beautifully, tested thoroughly, and certified appropriately.  We look forward to a busy fun-packed few days.”